Audel Promoting and Marketing Your Crafts - Edwin M. Field - Bøger - John Wiley & Sons Inc - 9780025377424 - 1994
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Audel Promoting and Marketing Your Crafts

Edwin M. Field

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Audel Promoting and Marketing Your Crafts

Provides the craftsperson with the guidance needed to promote, market and sell his or her arts and crafts. The book offers a wide range of techniques, starting with a business plan, and explains the processes of obtaining media exposure, locating promotional tools, and selecting outlets.


352 pages, illustrations

Medie Bøger     Paperback Bog   (Bog med blødt omslag og limet ryg)
Udgivet USA, 1994
ISBN13 9780025377424
Forlag John Wiley & Sons Inc
Antal sider 360
Mål 140 × 210 × 16 mm   ·   408 g