The CMO of People: Manage Employees Like Customers with an Immersive Predictable Experience that Drives Productivity and Performance - Peter Navin - Bøger - De Gruyter - 9781547416639 - 22. oktober 2018
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The CMO of People: Manage Employees Like Customers with an Immersive Predictable Experience that Drives Productivity and Performance

Peter Navin

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The CMO of People: Manage Employees Like Customers with an Immersive Predictable Experience that Drives Productivity and Performance

Just as the CMO curates an experience to get the best lifetime value from customers, the head of the Human Resources department, or "The CMO of People," can curate an experience to get the best lifetime value from employees. This book explores h


180 pages, 15 Illustrations, black and white

Medie Bøger     Paperback Bog   (Bog med blødt omslag og limet ryg)
Udgivet 22. oktober 2018
ISBN13 9781547416639
Forlag De Gruyter
Antal sider 266
Mål 230 × 157 × 16 mm   ·   408 g

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