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The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers
Poynter, Ray (The Future Place, Nottingham, UK)
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The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers
Poynter, Ray (The Future Place, Nottingham, UK)
Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field.
464 pages, illustrations
Medie | Bøger Hardcover bog (Bog med hård ryg og stift omslag) |
Udgivet | 13. august 2010 |
ISBN13 | 9780470710401 |
Forlag | John Wiley & Sons Inc |
Antal sider | 464 |
Mål | 179 × 252 × 31 mm · 994 g |
Sprog | Engelsk |